The love of humankind
Philanthropy is defined to-day as “the need to promote the welfare of others”
Some companies just get it. They understand the need for Corporate Social Responsibility (CSR) and seek out ways to benefit and strengthen the community’s where their customers and employees live and work.
What better place to start than at birth?
Corporate Philanthropy & CSR
Corporate philanthropy and CSR are closely related concepts in that philanthropy is a slice of the bigger CSR pie. It is seen as an activity that can have a positive impact on the organisations brand image.
It’s important to underline that the pure act of donating is not enough. Big and small successful companies need to truly believe in the causes they are supporting. They must show interest and raise their voices. Moreover, stakeholders are interested to see how donations and grants integrated with their companies overall business model.
The Rotunda Foundation showcase the direct impact made to the Rotunda, the local community, companies employees and stakeholders, who can uniquely be shown that 100% of the direct donation has supported the hospital’s vital needs.
Benefits of Philanthropy
A company giving its time or money to charities and nonprofits not only help those they donate to and the community they serve, they also benefits through improved employee engagement. Research has found that companies who encourage their employees to volunteer had a higher retention rate because employees who enjoyed their workplaces were less likely to leave. This directly affects the company’s bottom line because it will spend less on recruiting, and hiring new staff.
In summary, philanthropy nowadays is not pure charity anymore, it needs to showcase the company’s own identity and mission in order for it to be effective and praised
Corporate Social Responsibility (CSR)
When integrated into a company’s mission and used to guide a company’s actions, CSR can benefit the communities it serves, the company itself and its employees. It not only deals with corporate philanthropy but also other issues that affect the environment, consumers, human rights, sustainability and transparency for the greater good of the World at large.
Companies today need to show CSR through supporting education, their community and their employees well being. Working together in a substantive, transparent and rewarding way the Rotunda Foundation helps company’s achieve their CSR goals and more.
Building long term partnerships with the Rotunda Foundation creates a sustainable impact on the community. The Foundation assist their partners to create unique bespoke projects to support the vital needs of the hospital represents these goals and more, by assisting it’s partners in a substantive, transparent, rewarding way, allowing them to publicly show their customers, staff and the community how they are addressing critical health needs, research, education and social issue in the community
Beyond the feel-good aspect of helping communities, taking responsibility for their social impact helps businesses build trust with their communities, consumers and other companies. This added trust can help elevate the brand, opening the possibility for increasing market share and increasing profit. Engaging the community can also help generate new ideas and product innovations.
Why Partner with the Rotunda Foundation
With up to 10,000 babies born annually the Rotunda needs your support.
It has a complete focus on mother and child wellbeing and is internationally recognised as being at the forefront of many leading developments and advances in maternity and neonatal care.
Founded by Bartholomew Mosse, one of Ireland’s first philanthropists, it has a history of benefactors that dates back to 1745, with the Rotunda and it’s far reaching diaspora, your brand will become part of a long legacy of historical philanthropy, which goes right to the heart of your community.
Our Pillars of Support:
Sensing change, creating impact and advancing maternity and infant care.
Pillar 1: Vital Equipment
Pillar 2: Functional Care, Special Patient Programmes
Pillar 3: Research and Innovation
Pillar 4: Training & Education – Extending the reach
Pillar 5: Facilities
The Impact of working together:
Support the most vulnerable.
The Rotunda Foundation through its support of the Rotunda Hospital work with some of the most vulnerable mothers an babies in our society, you companies impact can help to continue to help those in greatest need.
From supporting the purchase of life saving equipment, to ground breaking research and innovation, or supporting education, the Rotunda Foundation can demonstrate the impact of a partnership, reporting on what a huge difference it can make to the lives of mothers and babies in the community and Worldwide.
By involving employees in a partnership, your company can develop team building, boost staff morale and increase staff retention.
The Rotunda Foundation are delivering strong mutually beneficial partnership that demonstrates a tangible impact for mothers and babies.
National reach, local focus.
Supporting programmes in the community, the Foundation can create a local impact for your brand, along with excellent media channels to promote the partnership.
The Foundation team will work with you to develop a remarkable partnership to achieve your companies objectives. Many of our corporate benefactors work with us to develop staff fundraising activities and incorporate match giving by the company to encourage staff. Others have introduced the foundation on their company payroll giving scheme, or sponsored an event with us.
The Rotunda Foundation pride themselves on building bespoke partnerships to support future generations and life itself, maximising the impact of companies support on the lives of the mothers, baby’s, and their families in the community.
Championing the cause of mothers and babies for generations, by partnering with the Rotunda Foundation to make the futures better for the Rotunda’s precious little patients, you’re brand will join 273 years of historical philanthropy that is preserved and celebrated continuously on walls of the main hospital in the unique historical timeline of benefactors.
Talk to our team today for more information on partnering with us.